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Ability to advertise being an “Open edX Partner” to clients and publicly
Advertised as an Open edX Partner on the Open edX website
Leads forwarded from the requests sent on the Open edX website, or when talking with stakeholders from different organizations
Transparency report for lead distribution, sharing aggregated numbers of leads allocated per region or vendor.
Leads allocated with an area-specific system, ensuring contributors in various regions receive equitable opportunities (defined transparently)
Leads allocated by categories, such as pricing structure, company size, market size, or geographic focus (defined transparently)
Renewed focus on the referral program to increase conversion rates and address market-specific challenges, such as pricing or regional demand disparities.
Being consulted on decisions that affect the partners, before they are taken, by convening the present assembly of Open edX partners (and/or a shared mailing-list, depending on the importance of the decision).
Priority access to beta features, roadmap discussions, or technical support to give them a competitive edge in their service offerings
Priority access to market insights aggregated and managed by Axim, for example estimations of the total size of the OE market per year, split by hosting, development services, instructional design services, etc.
Opportunities to join collaborative marketing campaigns and being included in Open edX's global outreach efforts, to help gain visibility and leads
Exclusive training resources for their teams, helping them stay up-to-date with Open edX features and best practices.
More visibility into Axim’s partnerships with other organizations, to encourage more companies to get involved and work together
Provide more transparency regarding decisions being taken internally at Axim, by holding all discussions related to Open edX publicly, or at least open to Open edX partners.
A plan to remove most of the edX-specific code and especially reduce the MFE maintenance burden to make the platform economical to maintain
To foster an ecosystem of smaller companies, their contributions would be highlighted in the official Open edX marketing channels, including the blog, YouTube channel, etc.
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For the requirements that require client approval, like logos or testimonials, an exception is granted if the clients refuse - but the other items would remain required, at least on an anonymous basis for the client.
Part 6 - Commitment Mechanism
With whatever agreement we come to with effort level and reporting, I think it is fair to tie benefits to that reporting. In other words, the commitment from Axim is dependent on the commitment from Partners. If a partner doesn’t meet their contributions (maintenance, reporting, marketing…), then Axim starts pulling benefits. Perhaps a progression system like this:
First Warning: Private Warning
Second Warning: Privately stopping referrals to that partner
Third Warning: Public removal from partner list and benefits.
This progression would be “reset” once the partner comes into good standing.