Product Discovery
Design Documents
Message Bus / Pub-Sub Architecture
Delivery Channels
Governance on Notification Delivery
Smart timing, Smart location, Smart grouping, Smart targeting, Smart feedback
The path to smart notifications
"It’s obvious, notifications can’t stay the way they are for much longer. They are disengaging. They are intrusive. Nobody loves them. At the same time, all the data required for the creation of smarter notifications already exists. There are products trying to use that data properly and which suggest a path for how notifications can start to provide value and be truly helpful."