2023-06-28 Marketing WG
Item | Presenter | Notes | Action Required |
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eMOOCs conference summary | Stefania & Juan | -Overall it was a successful event - @Stefania Trabucchi will create a blog post summary -brand awareness was strong -should have collaborated with the organizers more closely to interact with attendees more and increase the presence felt | Taking learning lessons and applying it to the next external conference |
Next quarterly conference | Eden & Cecilia | Choosing between LWMOOCs and EDUCAUSE Homepage | -community co-sponsors need to be defined
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Next Open edX meetup | Eden | Featuring Generative AI & environmental Sustainability | Please promote: Generative AI & Sustainability Strategies Leveraging the Open edX Platform |
DemoX Course V.2 | @John Swope | collected feedback regarding value proposition, content & segmentation from a marketing & provider perspective, including details such as replacing mentions of edX with Open edX, updating the introductory video to include Axim staff (currently features Anant), including V2 of the DemoX course by default in the software installations, updating the course on edx.org, etc. |
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OKR Strategy Review | Eden | Douglas (OC) is looking into a strategy for surveying Open edX customers with the help of other providers, regarding their experience with the Open edX platform and will link updated strategy document in GH | @Stefania Trabucchi volunteered to assist Doug in this effort and will connect with him separately |
OKR Strategy Review | Eden | @Faqir Bilal was not present to provide an update on finding projects using the Open edX platform - creating a list (logo or link, etc.) of those using the Open edX platform (4500 sites have been discovered using a custom script) and to publish/highlight it on the website. | Eden will ping @Faqir Bilal to connect with @Stefania Trabucchi on this effort |
GH Marketing Board | Eden | All members, who have items listed on the OKR sheet, should ensure that they exist as tickets on the GH board and update tickets accordingly | Please ping Eden, if you do not have access to the marketing project board in GH: Marketing Working Group • openedx |