| Time | Item | Who | Notes |
|---|
| edX Organization update | Mark Haseltine (Deactivated) | - some team-members have left, new are taking over the roles.
- is this a spike? yes it is (August is a nice month for this), but rest assured everything is still on track, the strategy remains the same, etc, etc.
- the message from Madrid's conference (providers could use more help from edx.org) was heard and point taken. this is now to some extent a priority (see below)
|
| | Open jobs at edX | Edward Zarecor (Do Not Use) (Deactivated) | |
| Open edX Marketing site | Patrick Cavallario (Deactivated) | - Update on New Open edX Site
- position Open edX on the open source market in more systematic and lead-capturing way.
- what are the benefits, key features, etc
- help generate providers more sales
- ETA for some initial release is end of October
- open.edx.org to be the site (the old one will move to code.edx.org)
- needs to be a collaborative effort in terms of content
- all vendors should send some useful marketing materials to Patrick Cavallario (Deactivated)
- Patric should have the deciding vote on what to use on the site (in order to prevent chaos)
- Case Study Submission Process
- we need to work out the best way to submit & present case-studies
- structure
 - category (academic/corporate/non-profits/online academy/)
- what was the challenge?
- how it was solved?
- images/videos
- Vendor Page
- wiki page is no more the best way to help customers choosing a vendor
- introduce some new way referral program, filters, etc
- vendors to be able to update the information about them
- Create/use some slack channel for #marketing (or you can stop by in chat if you happen to be in Boston area
 ) - Events - some part of the site should be devoted to the events
- Licensing of the content on the site? Will we be able to reuse it?
|
| Round-table discussion |
| - when/where will be the next conf?
- what is the process to select talks for the conf?
- it's a balance between tech/philosophy, old/new people, business/academic, etc. we're thinking on how to open up this selection process to the community
- maybe we should have some talk-selection committee formed from edx'er as well as vendors as well as academics...
- what other areas that edx.org can collaborate with the community on marketing apart from the site? some co-marketing? pr, storytelling? working with press?
- not yet considered, but worth thinking about it
- vendors should maybe gang-up to market Open edX to produce synergetic result. edx.org may work as a middle-man. but vendors shouldn't wait for it - push us, we will be pushed
- this may be put on the Global Forum agenda
- Open edX is not know as a platform of choice. in many cases customers don't know about Open edX at all
- presenting on industry-leading conferences is an option. we can take our advantages as a non-profit to try promoting ourselves
|