February 13th 2020

Date, time, and location

Thursday, February 13th, 15:00 UTC

Video recording

https://drive.google.com/file/d/1gGZUOMXXDXPTvIHjfzUufZtf67Ee4YI6/view?usp=sharing

Agenda

• Meet & greet newcomers if any

• Recap of agenda items - any to add? comments?

• Wiki page & publication discussion:

  • Presentation of current page/section

  • Process for agenda items

  • Do we allow everyone to join & publicize?

  • Public posting of recording?

• Address complaint about Insights support (Slack, Discourse) & general availability of help within the community

• List of architectural investments listed by Nimisha: Needed Architecture Investments

  • Overview/discussion of the points

  • Who is interested in partnering with the edX Architecture team on some of these points?

• Marketing workgroup kickoff:

  • Goal: make the brand "Open edX® " itself more visible and increase the awareness on the global market for decision makers, for developer, it specialist, business developer etc.

  • Potential topics (pick one for this meeting to start things off, schedule a dedicated recurring meeting for the marketing workgroup to follow-up?)

    • Open edX Website (under control of edX)


      • Improve the list under "Marketplace"; Who and which companies are already using Open edX? -- Increase the awareness

      • Create and publish a full Moodle vs. Open edX or Canvas vs. Open edX comparison chart (see dedicated topic below)


        • Appsembler has published a blog post about Moodle vs Open edX

      • Offer Free Trials

      • Offer a technical and understandable spec of the product


    • Open edX Training (controlled by edX, community and marketing groups)

      • Continuous supplementation of the training material for developer, devops and front-end developer.

        • we can create courses

        • we can offer more training in different countries and locations

        • we can offer training during sprints

        • more training during the conference

      • Support for Newbies, IRC Channel?


    • Open edX on digital publications (controlled by marketing groups & edX)

      • Increase the channel of information, where decision makers can find the latest information about the product Open edX 


      • Increase comparisons concerning the current lms market, learning management tools, best practices of elearning platforms etc; Which LMS suits your needs best (Raccoongang, 2018)


      • Publish more reviews from use cases


        • Review Betterbuys

        • Capterra

        • 51 Reviews by Gartner but not on the list for corporate learning

        • eLL

        • elearningindustry

        • Medium.com

        • other local selected country sites for German, UK, US, Spain, France, Ukraine etc. 


        • ...

    • Conference, Meet-Ups, Hackathon, Events etc.


      • The product Open edX itself should be more present in general but especially on small and bigger e-learning conferences/events/meeting

        • Python, Python US, Europython

        • Local events

        • Webinars


    • Create and publish a full Moodle vs. Open edX or Canvas vs. Open edX comparison chart

      • Potential base: the elearningindustry features list overview: https://docs.google.com/spreadsheets/d/1GzPtK8_fuKryay-mgshY6XnUOGyCJDpNor9PxkK2gJI/edit?usp=sharing

      • Do better: adding more details, adding correct supported or not supported features, adding new features like "prerequisites, learner progress tracking and completion API, override learner scores, GDPR support, video transcription etc. etc".

      • In Addition, this empty page in Confluence is more frightening than uplifting, we should use it or delete it, on the Open.edX website will be in my option be a better place.

      • We can add integration opportunities and add-on lists based on work we have done in projects, this makes the software as more attractive for decisions makers. I know we have a XBlocks directory list here, but this page is more for insider and IT-centric people then for marketing purposes. We should use the power of all this pieces and our knowledge and try to bring all information together.

Chat log

https://drive.google.com/file/d/1HR7-W8W79hYlS5K0aOOA3jcl_n6pOPPr/view?usp=sharing