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Market Penetration and Expansion

Market Penetration and Expansion

This group is led by @Ayaz Quraishi and @Vineet Manuja

 

Focus group members (from the poll): Some do not have access to Confluence. Please help them sign up if they wish to participate or contribute.

@Manish (ManpraX) @Régis Behmo @Omar Al-Ithawi, @Marco Morales @Esteban Etcheverry , @Stefania Trabucchi , @abdul, @Pankaj Bhatia , @Adel

Description (Suggested/ Sample)

Focuses on identifying and entering new geographic regions and industry sectors to expand Open edX’s user base. ​

Tangible Outcomes / OKRs (Suggested/ Sample)

  • Increased market share in targeted regions. ​

  • Identification and entry into new industry sectors. ​

  • Partnerships with local organizations to facilitate market entry.

Activities to Meet Goals (Suggested/ Sample)

  • Conduct market research to identify potential markets. ​

  • Develop regional marketing strategies. ​

  • Engage with local partners to understand specific market needs. ​

  • Organize regional events to promote Open edX.

Focus group members (from the poll): Few members do not have access to confluence. Please help If they wish to participate or contribute, please ensure they sign up for access.

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